Cookie Settings

1. What Are Cookies

Cookies are small text files stored on your device when you visit a website. They help the website remember your preferences, understand how you use the site, and improve your experience. Traffic.Bar uses cookies and similar technologies to operate our programmatic advertising platform.

2. How We Use Cookies

We use cookies for the following purposes:

Essential Cookies

These cookies are necessary for the Service to function and cannot be disabled. They enable core functionality such as account authentication, security, and session management. Without these cookies, the Service cannot operate properly.

• Session authentication and login state
• Security tokens and CSRF protection
• Load balancing and server routing
• Cookie consent preferences

Performance Cookies

These cookies help us understand how visitors interact with the Service by collecting anonymous usage data. This information helps us improve the platform and fix issues.

• Page load times and error tracking
• Feature usage and navigation patterns
• Aggregated analytics (Google Analytics)

Functional Cookies

These cookies enable added features and personalization, such as remembering your dashboard preferences and display settings.

• Dashboard layout preferences
• Language and regional settings
• Recently viewed campaigns and reports

Advertising & Tracking Cookies

As a programmatic advertising platform, we use tracking cookies to deliver, measure, and optimize ad campaigns for our advertisers and publishers. These cookies are core to our ad exchange service.

• Campaign impression and click tracking
• Conversion attribution and reporting
• Fraud detection and traffic quality verification
• Frequency capping and targeting

3. Third-Party Cookies

Some cookies on our platform are set by third-party services we use:

• Google Analytics: Website usage analytics and performance monitoring
• Google Tag Manager: Tag management and event tracking
• Payment processors: Secure transaction processing

These third parties have their own privacy and cookie policies. We encourage you to review them.

4. Cookie Duration

Cookies we use fall into two categories based on duration:

• Session cookies: Deleted when you close your browser. Used for authentication and temporary preferences.
• Persistent cookies: Remain on your device for a set period (typically 30 days to 12 months). Used for remembering preferences and analytics.

5. Managing Your Cookie Preferences

You can control and manage cookies in several ways:

• Browser settings: Most browsers allow you to block or delete cookies through their settings menu. Note that blocking essential cookies may prevent the Service from functioning properly.
• Opt-out tools: You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
• Do Not Track: We respect Do Not Track (DNT) browser signals for non-essential cookies.

6. Impact of Disabling Cookies

If you choose to disable cookies, please be aware that:

• You may not be able to log in or use account features
• Dashboard preferences will not be saved between sessions
• Campaign tracking and reporting accuracy may be affected
• Some features of the Service may not function as intended

7. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. The "Last updated" date at the top of this page indicates when it was last revised.

8. Contact Us

If you have questions about our use of cookies, please contact us at:

TBAR MARKETING LIMITED
Email: support@traffic.bar
Registered Office: Gladstonos & Evangelistrias Street, No. 1, Agathangelou Business Center, 1st Floor, 3032 Limassol, Cyprus
Registration Number: HE445927
VAT Number: CY60002552P

For more information about how we handle your data, please see our Privacy Policy.